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a newfangled endeavour


I've been working on this little project for the last couple of weeks. It's a brief for a G-shock print-ad for Lodown Magazine. Frankly speaking, I am relatively new to the parameters of photoshop. So, like any inquisitive child who has just been handed a new "toy", I pretty much messed around with every application that ensued with "ooh-s" and "aah-s". And before I knew what I was doing - BOOM! - this happened. Just like that. Given time, there's still room for tweaking but the base concept is there.

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